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Steve Hank
Position: Associate AD, Revenue Generation
Experience: 11 Years
*Arizona State alum (MBA in Sports Business from the WP Carey School of Business, 2003) *

Hank joined Sun Devil Athletics in 2002 and currently is the Associate Athletic Director for Revenue. He is in charge of the revenue generating areas of Sun Devil Athletics, including marketing, ticket sales and operations, branding, licensing, contract negotiation and management, and oversight of the University's relationship with IMG on sponsorships. He also led the rebranding program of Sun Devil Athletics culminating with the launch of the Pitchfork logo in April 2012.

Prior to joining SDA, Hank was the President and Managing Partner of Direct Satellite Services, a nationwide satellite television direct marketing firm. While at Direct Satellite, Hank improved the company's DIRECTV sales ranking from No. 26,000 (last) to No. 34 within two years by implementing database marketing and targeted sales programs.

Before Direct Satellite, Hank worked at Leo Burnett USA, where he managed sports media affairs for Reebok International. Hank developed Reebok's media campaign for the Atlanta Olympics along with supervision of the media for the Sports & Fitness and Outdoor product lines. Prior to Leo Burnett, Hank worked for the Chicago Bulls in sponsorship sales, marketing, and print and arena advertising.

In addition to his business responsibilities, Hank has been a Professor of Practice teaching in the MBA program in the WP Carey School of Business at ASU. In 2008, he was awarded the Michael P. Mokwa Award for Alumni Achievement and the Distinguished Sports Business Champion Award by the WP Carey School of Business.

He has also been involved in coaching basketball as a head coach with the Phoenix Inferno in Arizona and the Westmont Wildcats in the Chicago area.

Hank is a 1994 alumnus of the University of Notre Dame with a degree in Government. He received his MBA in Sports Business from Arizona State University in 2003. While at ASU, Hank was the WP Carey Marketing Fellow and received the Sports Business Excellence Award for academic and professional achievement. He lives in Chandler, Ariz., with his wife, Stefanie, and their two daughters, Michelle and Sydney.

Contact information
Office Phone: 480-727-0104
Email Address: steven.hank@asu.edu
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